Our Story

We believe work can be joyful

Gryphin started with a simple idea: what if managing projects could actually be enjoyable? We're on a mission to help every team work better together.

Gryphin - Manage projects visually with AI, sprints, and real-time collaboration | BetaList

Our story

In 2023, our founder was frustrated. He'd tried every project management tool on the market, and they all had the same problem: they felt like work, not like a tool that helped you do work.

So he built Gryphin—a visual, AI-powered way to organize anything. What started as a side project became a product, shaped by every team that tried it and told us what was missing.

Today Gryphin is early, and growing. A small but real group of teams use it to manage everything from product launches to marketing campaigns—and their feedback drives what we build next. Our mission hasn't changed: make work feel less like work.

"We wanted to build something that made people smile when they opened it in the morning."

Our values

The principles that guide everything we do.

Customer obsessed

Every decision starts with "How does this help our users?"

Relentlessly innovative

We push boundaries to build tools that feel like magic.

Radically transparent

Open communication builds trust with our team and users.

Impact driven

We measure success by the outcomes we create for teams.

Our journey

2023

Gryphin.app founded with a vision for AI-powered project management

2024

Launched public beta with real-time collaboration features

2025

Shipped AI task breakdown, automation rules, and time tracking

2026

In early access, building alongside our first users

Built in New Zealand, for teams anywhere

Laika Dynamics is a small independent studio. We're building Gryphin in the open with the teams who use it—so if you have an idea or a problem, we want to hear it.